At the Heart of H & M

High street goes high profile with efforts to raise awareness about sustainability. To coincide with their CSF and LCF window display project, during Fashion Recycling Week a giant garment-collecting box will take over a space in Covent Garden’s piazza, where customers of H & M can donate their fashion faux pas and redeem discount vouchers for their next purchase.
Keep eyes peeled for the unveiling of the up-cycled displays, due to be revealed in 8 major cities across Britain.
http://www.vogue.co.uk/news/2015/08/06/h-and-m-fashion-recycling-week-launches
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