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Chanel – ‘ECO’-Fashion House

Defying the lure to use sustainability as quick fix gimmick, Chanel launch their current collection in Paris with intention to recycle the entire set of their show. Changing the way sustainability is perceived in fashion, Chanel draws attention to a bigger picture; sustainability is more than just incorporating “sustainable” fabrics into a collection, it’s creating a story and transforming a process.

Made from biodegradable materials, the fashion house has pledged to compost their ‘eco-house’ after the close of the fashion week events.

Read more and see the show:

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